We’re living in the ‘Experience Economy’ nowadays. Shops can only survive if they offer an experience; consumers go online if all they want is convenience. For example, Siemens has opened a ‘house of inspiration’ in the Netherlands where potential customers can try out kitchen appliances before they buy. So why are most supply chain conferences … Read More
Month: February 2020
Live technology area at inNOWvate
At inNOWvate there are plenty opportunities to listen to knowledgeable speakers talk about innovation and to meet with start-ups who gladly pitch about their solutions. Recently the first names of speakers have been announced by Supply Chain Media. You can find more information about the presentations in the programme posted on the inNOWvate website. Supply … Read More