What sets excellent supply chain apart from the rest? Lora Cecere, founder at Supply Chain Insights, addressed this question during inNOWvate Supply Chain Event 2020 on October 13. According to Cecere, 85% of companies are not improvement-driven.
“The worst thing we can do is boost an outdated way of working by making it faster and paperless. That will only help us to perform poorly faster,” the supply chain expert said as she addressed the offline and online audience.
A better supply chain requires more than an extra dose of digital technology. Cecere advocated an outside-in approach with an unconditional focus on customer value. She referred to her ‘Supply Chains to Admire’ list of 22 companies that are achieving exceptional supply chain management performance. Cosmetics manufacturer L’Oréal has made it onto that list for the sixth consecutive year: “What they actually sell is not lipstick and eyeliner, but beauty and hope.”
Did you miss inNOWvate Supply Chain Event 2020 live?
The keynote presentation of Lora Cecere is recorded and published on the YouTube channel of Supply Chain Movement. The slides of the presentation are available for downloading here.